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Rise Of The Clean Slate Brands

Telling our stories to the National Academy of Engineering

Radical differences in marketing and brand awareness mean that new businesses with crisp new brands and clever social media driven engagement are winning new customers. Their clean slate with no trust issues means people are keen to use them to the detriment of many house hold names. So what is a clean slate brand?

The post Rise Of The Clean Slate Brands appeared first on Spectrum Golf.

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Technology Trends in Corporate Events

Corporate events driven by technology are an exciting vision. To build audience engagement using smart phones and social media is a key strategy that you should look at.

The post Technology Trends in Corporate Events appeared first on Spectrum Golf.

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Designing A Good Brand Experience

Nick @ home

Branding is very much about making people aware of your business where ever they may be. But branding is not just about selling. Your brand must represent all of your virtues, even handling complaints.

The post Designing A Good Brand Experience appeared first on Spectrum Golf.

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Social Media for a Great Corporate Events

corporate events

Corporate events build relationships with key customers. Social media and especially twitter is a great way to leverage these events to build your online audience as well.

The post Social Media for a Great Corporate Events appeared first on Spectrum Golf.

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Brands Must Get Social Media Right

flickr_mints-300-200

A simple definition of what successful businesses should do on social media is elusive. Once you have a simple explanation you can begin to take part with at least a chance that it will be time well spent.

The post Brands Must Get Social Media Right appeared first on Spectrum Golf.

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5 Determinants Of A Company’s Reputation

View from top of Nelson's Pillar, Sackville Street (O'Connell Street), Dublin

5 essentials to have in place to keep your business reputation strong and impervious to critical assault from the social crowd.

The post 5 Determinants Of A Company’s Reputation appeared first on Spectrum Golf.

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